We created a campaign with a Special Valentine edition package to ride on Valentine Momentum. We worked with a known couple of key opinion leaders (Hansol & Jeanette) to elevate the campaign.

Due to the Pandemic, we asked questions about which “Dine in Dinner Date” is the most common activity done by couples to celebrate Valentine’s; following that, we created an activation with a gamification concept that Systemate couples can do from home while celebrating Valentine’s.