Sakatonik Liver – Contemporarizing A Legacy Brand
In 2021, DMP Communications managed Sakatonik Liver’s social media and created a new design and ambiance, keeping in mind the target audience as the productive and health-conscious millennial women.
With this audience insight, we created a new communication initiative, #UntukHariLebih, to engage and connect with the target audience.
To enhance the #UntukHariLebih communication strategy on digital platforms, we created informative and interactive content about anemia, specifically targeting the campaign’s intended audience. The content was designed to engage and educate the audience and to ensure the smooth execution of the campaign.